Turn the risen dough out onto a lightly floured work surface and, using a rolling pin, roll into a rectangle.
Spread 1/3 of your softened butter onto the dough rectangle (remember, you're making 3 dozen). You can add more or less butter. I typically add a bit more than the recommended amount of butter.
Top evenly with 1/3 of your brown sugar, white sugar and cinnamon. Feel free to add more or less of each ingredient. I prefer adding a bit more cinnamon. There isn't a right or wrong way to add the cinnamon and sugars. Just make sure they're sprinkled somewhat evenly.
Tightly roll up the dough to form a log. Cut 1-2 inch even rolls and place them on top of your pecan caramel topping.
Cover with a clean towel and let them rise for another 30 minutes to an hour. The longer you let them rise, the fluffier they'll be!
Preheat your oven to 350°. Bake your cinnamon rolls for 25-30 minutes. You'll want to check the center cinnamon roll to make sure it's completely done. That center one tends to take a bit longer to bake.
Once your cinnamon rolls are baked through, take them out of the oven. Now for the tricky part! You'll want to flip them over into another pan or onto a serving platter. Take care when doing this step because the caramel topping will be burning hot.